{"title":"LABOUR10","description":"","products":[{"product_id":"labour-tens-machine-electrode-pads","title":"TENS Electrode Pads | TGA Number 488888","description":"\u003cp\u003eFor extra peace of mind or to repeatedly use your TENS machine for afterbirth pains and more you can purchase an additional set of electrodes here.\u003c\/p\u003e\n\u003cp\u003eYou will receive 4 x electrode pads 5x10cm - the cords are compatible with all of our TENS machines.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #2c7464;\"\u003e\u003cstrong\u003eReach out to us if you'd like information on our bulk wholesale prices for this product\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eYou can even buy now and pay later with Afterpay!\u003c\/p\u003e","brand":"The Birth Store","offers":[{"title":"Default Title","offer_id":39308092309693,"sku":"","price":24.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/tens-electrode-pads-tga-number-488888-252383.jpg?v=1750253316"},{"product_id":"clary-sage-oil-labour-for-labour","title":"Clary Sage Oil - 10ml","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eClary Sage has been used for centuries predominantly to ease menstrual pains, aid in sleep and relaxation, hormone balancing and more. One popular use is to support the progression of labour when it is safe to do so. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eCAUTION:\u003c\/strong\u003e Clary Sage should only be used after discussing with your medical team as they are able to consider your individual medical situation. Under no circumstances should Clary Sage be used before 37 weeks gestation. Please use caution when handling if ordering before 37 weeks.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eWhat does Clary Sage do?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThere is only a limited amount of medical information available for essential oils and their benefits, but Clary Sage has been shown in some cases to:\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eReduce the pain of menstrual and contraction pains\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAid in sleep allowing you to be more relaxed\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eHave a stimulating effect on the uterus – which is why it is an absolute no-go before 37 weeks and is preferred to use when already in labour with medical approval\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eBoost oxytocin which causes contractions – this helps to speed up labour if it is slowing down\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eReduce anxiety and aid relaxation whilst in labour\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHow do I use Clary Sage?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eClary Sage can be used in several ways:\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eYou can put a few drops in your bath\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003ePut a few drops on a flannel, tissue or similar and inhale it\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eMix a few drops into a carrier oil and rub it onto your body\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eOur oil is 100% pure and strong so when applying to the skin a carrier oil is a must – a few examples of carrier oils are coconut oil, almond oil, olive oil and sunflower oil (1 drop of Clary Sage to 5mls of carrier oil is recommended)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eAdding a few drops in your diffuser or oil burner\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eThis is a great thing to do when you are at home, full term and already in labour – if you can diffuse in your birthing suite, we recommend that too. It is best to double check the policies of where you will be though, some hospitals have banned Clary Sage in maternity wards due to the effect it can have on other patients or health professionals who are not full term in their pregnancy\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eYou can even buy now and pay later with Afterpay!\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"color: #ff1818;\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSafety Reminder:\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eKeep out of reach of children. \u003cspan data-mce-fragment=\"1\"\u003eIf pregnant or under a doctor's care consult your physician. Avoid contact with eyes, inner ears and sensitive areas. For external use only. Always patch test for allergies and seek medical attention if irritation occurs. This is a flammable liquid please handle with care and keep out of the sun.\u003c\/span\u003e\u003c\/p\u003e","brand":"The Birth Store","offers":[{"title":"Default Title","offer_id":39524497850557,"sku":"","price":24.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/clary-sage-oil-10ml-745960.jpg?v=1750253316"},{"product_id":"spiky-massage-ball","title":"Spiky Massage Ball","description":"\u003cp\u003eAt 6.5cm this spiky ball may be small, but it can do big things in pregnancy and labour when it comes to relaxing muscles, reducing pain, stimulating blood flow, relieving tension and relieving trigger points.\u003c\/p\u003e\n\u003cp\u003eThis ball is versatile and can be used in many different ways during pregnancy and labour:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eClutching these balls with your hand in labour can stimulate the nerves which helps to release endorphins and lessen the pain of your contractions\u003c\/li\u003e\n\u003cli\u003eRolling the balls on your feet to help focus your pain receptors away from the contractions\u003c\/li\u003e\n\u003cli\u003eHaving your birthing partner gently rub around the sacrum providing counterpressure on the lower back during labour\u003c\/li\u003e\n\u003cli\u003eUsing to massage painful or tight muscles during pregnancy - avoiding the stomach and pelvis, reach out to your physiotherapist for tips on where is best for you to use it\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSafety reminder -\u003c\/strong\u003e if you are using these balls to soothe or heal a medical\/muscle condition please ensure you do so under the guidance of the relevant health professional to get the right tips for you.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e*\u003c\/strong\u003e\u003cem\u003eThis product is available in blue, pink and purple. They are sent randomly, if you have a preference please add in the notes when you check out and if we have them in stock we can try to accommodate but we cannot promise on colour.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eYou can even buy now and pay later with Afterpay!\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"The Birth Store","offers":[{"title":"Black","offer_id":42591755927741,"sku":"","price":9.0,"currency_code":"AUD","in_stock":true},{"title":"Purple","offer_id":42591755960509,"sku":"","price":9.0,"currency_code":"AUD","in_stock":true},{"title":"Pink","offer_id":42591755993277,"sku":"","price":9.0,"currency_code":"AUD","in_stock":true},{"title":"Blue","offer_id":42591756026045,"sku":"","price":9.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/spiky-massage-ball-593656.jpg?v=1714968040"},{"product_id":"labour-roller-blends","title":"Labour \u0026 Birth Roller Blends - 10mls","description":"\u003cp\u003eIf you're looking for a pocket sized assist to your calm birth, then here it is!\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThis item comes with 3 10ml roller blends, each with their own role in your birth - all packaged together in a small draw string back to easily pack in your birthing bag. Plus they smell great!\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat is each ingredient believed to do?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCalm \u0026amp; Relax:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Lavender to reduce anxiety and release muscle tension\u003c\/p\u003e\n\u003cp\u003e- Frankincense to help calm emotions\u003c\/p\u003e\n\u003cp\u003e- Rose to reduce stress levels\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePain Ease:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Spearmint to provide natural pain relief (bonus - it may also help with nausea and to boost energy)\u003c\/p\u003e\n\u003cp\u003e- Lavender to reduce sensations of physical pain\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOxytocin Boost:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Clary Sage to boost oxytocin which can encourage effective contractions (bonus - it may also help to relieve anxiety)\u003c\/p\u003e\n\u003cp\u003e- Jasmine to revitalise and energise the mind as well as lift your mood which can boost oxytocin\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eEach blend contains coconut oil as it's carrier oil.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDirections for use:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eCalm \u0026amp; Relax - Rub on temples, forehead and back of shoulders\u003c\/p\u003e\n\u003cp\u003ePain Ease - Rub on back during contractions\u003c\/p\u003e\n\u003cp\u003eOxytocin Boost - Rub on inner ankles and\/or lower stomach\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSafety Information:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003ePlease note this information is not intended to diagnose, treat, cure, or prevent any disease. Please consult your health care professional to discuss your personal suitability for the use of these products. Keep out of reach of children and pets. Never use clary sage before 37 weeks in pregnancy. Wash hands after using oils. Consider placement of oils for when baby is born (i.e. avoid neck and chest area to ensure oils don't come in contact with baby during skin to skin). Keep away from open flames. Patch test before use. For external use only. Keep away from sensitive areas eyes, inner ears etc.\u003c\/em\u003e\u003c\/p\u003e","brand":"The Birth Store","offers":[{"title":"Default Title","offer_id":40176532586685,"sku":"","price":37.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/labour-birth-roller-blends-10mls-840043.jpg?v=1750253316"},{"product_id":"labour-aid-40gm","title":"Labour Aid 40gm","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-sheets-value='{\"1\":2,\"2\":\"An electrolyte drink to help aid hydration during labour.\"}' data-sheets-userformat='{\"2\":6659,\"3\":{\"1\":0},\"4\":[null,2,16777215],\"12\":0,\"14\":[null,2,0],\"15\":\"\\\"Times New Roman\\\"\"}' data-mce-fragment=\"1\"\u003eAn electrolyte drink to help aid hydration during labour.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/span\u003eOrange flavour.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-sheets-value='{\"1\":2,\"2\":\"Directions: Mix 2 tsp with 350ml - 600ml of water or juice and take as required. Take up to 4 doses daily. \"}' data-sheets-userformat='{\"2\":6659,\"3\":{\"1\":0},\"4\":[null,2,16777215],\"12\":0,\"14\":[null,2,0],\"15\":\"\\\"Times New Roman\\\"\"}' data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDirections:\u003c\/strong\u003e Mix 3 tsp with 350ml of water or juice and take as required. Take up to 4 doses daily.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eEach 10gm dose contains:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eCalcium citrate 1.5g\u003cbr data-mce-fragment=\"1\"\u003eEqiv. Elemental CALCIUM 315mg\u003cbr data-mce-fragment=\"1\"\u003eSodium ascorbate 1.5g\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eEqiv. Elemental SODIUM 166.5mg\u003cbr data-mce-fragment=\"1\"\u003eEqiv. Elemental ASCORBATE 1.33mg\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/span\u003ePotassium citrate 1g\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eEqiv. Elemental POTASSIUM 392mg\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/span\u003eMagnesium amino acid chelate 500mg\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eEqiv. Elemental MAGNESIUM 150mg\u003c\/span\u003e\u003cspan data-sheets-value='{\"1\":2,\"2\":\"Directions: Mix 2 tsp with 350ml - 600ml of water or juice and take as required. Take up to 4 doses daily. \"}' data-sheets-userformat='{\"2\":6659,\"3\":{\"1\":0},\"4\":[null,2,16777215],\"12\":0,\"14\":[null,2,0],\"15\":\"\\\"Times New Roman\\\"\"}' data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eExcipients: Malic acid (derived from apples), Organic natural orange flavour, Fructose and Xylitol. Store below 30°c in an air tight container. Made in Australia from local and imported ingredients. This bag is compostable.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eNo added artificial flavouring or colouring. Free from gluten, wheat, dairy, lactose, eggs, nuts and yeast.\u003c\/span\u003e\u003c\/p\u003e","brand":"Mere Botanicals","offers":[{"title":"Default Title","offer_id":40977745248445,"sku":"","price":15.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/labour-aid-40gm-548936.jpg?v=1714967973"},{"product_id":"reflexology-labour-birth-comb","title":"Reflexology Labour \u0026 Birth Comb","description":"\u003ch2 data-mce-fragment=\"1\" class=\"h1\"\u003eThe unsung hero for your labour\u003c\/h2\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"rich-text__text rte\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eReflexology Comb for Labour + Birth in pearl or tortoise shell made from eco friendly cellulose acetate (highly biodegradable), rounded teeth to prevent skin trauma from repetitive screening and imprinted with the signature Seasons of Mama mantra.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e~ Open, Soften, Surrender ~\u003c\/p\u003e\n\u003ch2 class=\"image-with-text__heading h1\"\u003ePain relief for your birth\u003c\/h2\u003e\n\u003cdiv class=\"image-with-text__text rte\"\u003e\n\u003cp\u003eThis is what we refer to as our “Secret Weapon” for labour\/birth and is an acupressure tool loved by Midwives, Doulas and of course, Mamas alike. She earns bonus points for being waterproof too, unlike timber.\u003c\/p\u003e\n\u003cp\u003eThis natural and very effective pain management tool helps women in labour by activating Gate Control Theory. This asserts that when painful stimuli (such as a contraction) is felt at the same time as non-painful stimuli (such as with this “handy” acupressure tool - pun definitely intended) pain signals are then limited from reaching the brain.\u003c\/p\u003e\n\u003ch2 class=\"image-with-text__heading h1\"\u003eA multi-purpose tool\u003c\/h2\u003e\n\u003cdiv class=\"image-with-text__text rte\"\u003e\n\u003cp\u003eThis comb also makes a wonderful tool for caesarean births as a tool for stress reduction and distraction. \u003c\/p\u003e\n\u003cp\u003eWhat's more, she is multi-purpose so she becomes a functional hair comb and storytelling\/keepsake piece of your baby's birth.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Seasons of Mama","offers":[{"title":"Pearl","offer_id":42392033886397,"sku":"","price":24.95,"currency_code":"AUD","in_stock":false},{"title":"Tortoise Shell","offer_id":42392033919165,"sku":"","price":24.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/reflexology-labour-birth-comb-671037.jpg?v=1714968021"},{"product_id":"wood-reflexology-labour-birth-comb","title":"Wood Reflexology Labour \u0026 Birth Comb","description":"\u003ch2 class=\"h1\" data-mce-fragment=\"1\"\u003eNatural pain relief in labour\u003c\/h2\u003e\n\u003cdiv class=\"rich-text__text rte\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eCombs have been used in birthing for centuries, and midwives were taught about using them for pain relief in labour.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThey work for a couple of reasons. The teeth of the comb applies acupressure to points in the hand that create a distraction and a new focal point for the brain to concentrate on. It also plays a part in the gate control pain theory; nerve endings in your hand send messages to the brain and distract it from the sensations of contractions.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eOn top of this, your comb comes engraved with an affirmation; these reassuring words can help to guide you through labour.\u003c\/p\u003e\n\u003ch2 class=\"image-with-text__heading h1\"\u003eBenefits of using a comb during labour\u003c\/h2\u003e\n\u003cdiv class=\"image-with-text__text rte\"\u003e\n\u003cp\u003eEasy to Use\u003c\/p\u003e\n\u003cp\u003e- Compact and Lightweight\u003c\/p\u003e\n\u003cp\u003e- Natural Pain Relief\u003c\/p\u003e\n\u003cp\u003e- Fits Snugly In Your Hand\u003c\/p\u003e\n\u003cp\u003e- Designed and made in Brisbane\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Birth Place","offers":[{"title":"Default Title","offer_id":42414607663293,"sku":"","price":24.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/wood-reflexology-labour-birth-comb-680731.jpg?v=1714968062"},{"product_id":"pregnancy-and-birth-cards-with-timber-stand","title":"Pregnancy and Birth Cards with Timber Stand","description":"\u003cp class=\"\" data-mce-fragment=\"1\"\u003ePregnancy and Birth Cards with Timber Stand\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWe all know the importance of the subconscious mind and the way it impacts upon a woman’s birth experience.\u003cbr\u003e\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eSo why are affirmations helpful with this?\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eSelf-affirmations are designed to help you literally re-program any limiting beliefs, negative inner narratives, anxieties and fears. In doing so, allowing you to actualize your dreams and your goals! Simply put,\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cem data-mce-fragment=\"1\"\u003eyour body achieves what your mind believes,\u003c\/em\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eand these cards have been meticulously created to honour you where you are, while helping to guide you towards where you would like to go. A must for the hospital bag and for your preparations in the lead up.\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eDisplay these in your locally handcrafted timber stand (by a Dad of 2) and change them as often as you feel called to or display them around your home, in places you frequent most (repetition is key to forge new neural pathways). Surround yourself in beautiful positivity and self-belief!\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eThe set includes 31 cards, each with their own hand-drawn illustrations, packaged in a Seasons of Mama branded calico bag! They also now include two blank affirmation cards for you to include your own affirmation\/mantra or perhaps an older sibling would like to create one for you in the form of words or pictures.\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eDesigned to empower women to birth their babies in a calm and confident way, however it may unfold!\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eYour very own little pocket doula - as featured in Mama Disrupt Magazine 🤩\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eProudly 100% Aussie Designed + Made\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003e \u003c\/p\u003e","brand":"Seasons of Mama","offers":[{"title":"Default Title","offer_id":42958217412797,"sku":null,"price":38.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/pregnancy-and-birth-cards-with-timber-stand-940642.jpg?v=1714968013"},{"product_id":"rainbow-bundle-cards-with-timber-stand","title":"Rainbow Bundle Cards with Timber Stand","description":"\u003cp class=\"\" data-mce-fragment=\"1\"\u003eRainbow Bundle Cards with Timber Stand\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eHoused in a branded calico bag with a handcrafted locally made timber stand\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eThis set of 16 cards has been created with the highest love from one Mama, who knows the depth and ache of baby loss, to another.\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003ePerhaps you too have a baby angel, too beautiful for this earth, and wish to feel the comfort of loving words wrap around you like the warmest hug. Or perhaps you are someone who is feeling lost with what to say and wish to show your beautiful support to a family member or close friend who has experienced miscarriage\/baby loss. Then this set of 16 cards is for you \u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eCreated with loving intentions and woven with powerful heartfelt quotes specifically selected by myself and a couple of my most fave women in my life, who have their own darling little angel babes. It really is my most heartfelt set to date for this reason \u003c\/p\u003e","brand":"Seasons of Mama","offers":[{"title":"Default Title","offer_id":42959900082365,"sku":null,"price":32.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/rainbow-bundle-cards-with-timber-stand-683475.jpg?v=1714968014"},{"product_id":"kojac-sponge","title":"Konjac Sponge","description":"\u003cp class=\"\" data-mce-fragment=\"1\"\u003eThis little beauty is your labour and birth buddy! But how? I hear you ask...\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eWell have you heard these sayings...\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003e\u003cem\u003e\"soft face, soft fanny\"\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003e\u003cem\u003e\"loose lips, loose lips\"\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003e\u003cem\u003e\"as above, so below\"\u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eThat's because your jaw is a mirror of your pelvic floor. If you are holding tension in your jaw you are holding tension and creating lift in your pelvic floor but when we bring awareness to this area, we are able to transfer relaxation, allowing our pelvic floor to soften and lengthen, allowing for an easier second stage of birth. \u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eThis pink clay konjac sponge can help relax your facial muscles when gently massaged over your face, neck and shoulders between contractions (while your birth support person scores multiple brownie points in the process). As we know for birth, a relaxed jaw is a relaxed pelvic floor and this little eco sponge brings with it heavenly mini facial vibes, to do exactly that.\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eAnd not only that! Perfect for postpartum as a self care ritual too! Just pop it in the compost when it starts to break down. A win for you and the environment!\u003c\/p\u003e\n\u003cp class=\"\" data-mce-fragment=\"1\"\u003eEncourage your support partner to get creative too - beautiful as an all over body massage or when mama is in a warm bath, dip this in cold water and apply for a much needed cooling effect \u003c\/p\u003e\n\u003cdiv class=\"rich-text__text rte\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"image-with-text__text rte\"\u003e\n\u003cdiv class=\"image-with-text__text rte\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Seasons of Mama","offers":[{"title":"Default Title","offer_id":42959903555773,"sku":null,"price":14.95,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/konjac-sponge-976339.jpg?v=1714967973"},{"product_id":"affirmation-temporary-tattoos","title":"Affirmation Temporary Tattoos","description":"\u003cp\u003e\u003cstrong\u003eWear your strength on your skin with our birth affirmation temporary tattoos!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThis set of 6 birth affirmation temporary tattoos has been lovingly created to offer grounding, encouragement and inner calm during labour. Designed in a warm dark brown tone, each affirmation acts as a visual anchor – reminding you of your power, your purpose and your ability to surrender to the process.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEach set includes the following affirmations:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSurges are power\u003c\/li\u003e\n\u003cli\u003eI am strong, capable, focused, relaxed\u003c\/li\u003e\n\u003cli\u003eBreathe\u003c\/li\u003e\n\u003cli\u003eI was made for this\u003c\/li\u003e\n\u003cli\u003eI trust my instincts\u003c\/li\u003e\n\u003cli\u003eSurrender\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThese tattoos are easy to apply, gentle on skin, and long-lasting enough to stay with you through the waves of labour. Whether you wear them on your wrist, forearm, or belly, they’re a beautiful, wearable tool to support a positive birthing mindset. Once the tattoos have been transferred to skin, the backing paper sheet is fully biodegradable and compostable.\u003c\/p\u003e\n\u003cp\u003ePerfect for your own birth journey, or as a thoughtful gift for a birthing friend.\u003c\/p\u003e","brand":"Earthside Australia","offers":[{"title":"Default Title","offer_id":45861256495293,"sku":null,"price":14.95,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/affirmation-temporary-tattoos-1837264.png?v=1762060862"},{"product_id":"labour-birth-affirmation-cards","title":"Labour \u0026 Birth Affirmation Cards","description":"\u003cp data-start=\"379\" data-end=\"608\"\u003eBirth is intense, powerful, and unpredictable. These birth affirmation cards are designed to support you through labour and birth by helping you stay grounded, focused, and connected to your body ~ whatever your birth looks like.\u003c\/p\u003e\n\u003cp data-start=\"610\" data-end=\"991\"\u003eThis digital affirmation deck includes carefully written affirmations for the birthing person, alongside \u003cstrong data-start=\"715\" data-end=\"763\"\u003ededicated birth partner\/support person cards\u003c\/strong\u003e. These partner cards offer clear, practical ways to provide support during labour ~ from grounding and reassurance, to comfort measures, advocacy, and helping you stay connected to your intentions when things feel overwhelming.\u003c\/p\u003e\n\u003cp data-start=\"993\" data-end=\"1221\"\u003eFor many couples, these cards become an easy way to share what support looks like \u003cem data-start=\"1075\" data-end=\"1119\"\u003ewithout having to explain it in the moment\u003c\/em\u003e. A partner can simply read a card aloud, offer a reminder, or suggest a change when it’s needed most.\u003c\/p\u003e\n\u003cp data-start=\"1223\" data-end=\"1476\"\u003eThe affirmations themselves are designed to be flexible and outcome-neutral. They support body trust, coping with intensity, self-belief, advocacy, and connection with your baby ~ without minimising pain or placing pressure on how birth “should” unfold.\u003c\/p\u003e\n\u003cp data-start=\"1478\" data-end=\"1725\"\u003eIf you don’t have a close support person, this deck can still be used independently. You can set aside the partner cards and use the birth affirmations on their own ~ they are designed to stand alone and support you through labour in your own way.\u003c\/p\u003e\n\u003cp data-start=\"1727\" data-end=\"1841\"\u003eThese cards are suitable for all birth settings and experiences, including hospital, birth centre, and home birth.\u003c\/p\u003e\n\u003cp data-start=\"1727\" data-end=\"1841\"\u003e \u003c\/p\u003e\n\u003ch3 data-start=\"1848\" data-end=\"1867\"\u003eWhat’s included\u003c\/h3\u003e\n\u003cul data-start=\"1868\" data-end=\"2059\"\u003e\n\u003cli data-start=\"1868\" data-end=\"1919\"\u003e\n\u003cp data-start=\"1870\" data-end=\"1919\"\u003eBirth affirmation cards for the birthing person\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1920\" data-end=\"1993\"\u003e\n\u003cp data-start=\"1922\" data-end=\"1993\"\u003eBirth partner\/support person cards with practical, in-labour guidance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1994\" data-end=\"2059\"\u003e\n\u003cp data-start=\"1996\" data-end=\"2059\"\u003eA short guide on how to use the cards during labour and birth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3 data-start=\"2066\" data-end=\"2086\"\u003eDigital delivery\u003c\/h3\u003e\n\u003cp data-start=\"2087\" data-end=\"2325\"\u003eThis is a \u003cstrong data-start=\"2097\" data-end=\"2116\"\u003edigital product\u003c\/strong\u003e. After your purchase is complete, you’ll receive an email with a link to download the files.\u003c\/p\u003e\n\u003cp data-start=\"2087\" data-end=\"2325\"\u003e\u003cbr data-start=\"2209\" data-end=\"2212\"\u003eYou can print the cards at home, have them professionally printed, or use them digitally on your phone or tablet.\u003c\/p\u003e\n\u003cp data-start=\"2327\" data-end=\"2363\"\u003eNo physical product will be shipped.\u003c\/p\u003e","brand":"The Birth Store","offers":[{"title":"Default Title","offer_id":46330073186493,"sku":null,"price":2.99,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/labour-birth-affirmation-cards-6250977.png?v=1769031730"},{"product_id":"my-body-my-birth-exploration-cards","title":"Birth Exploration Card Game","description":"","brand":"My Body, My Birth","offers":[{"title":"Default Title","offer_id":46697350987965,"sku":null,"price":60.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/birth-exploration-card-game-3801434.jpg?v=1777069150"},{"product_id":"birth-plan-template-guide-copy","title":"Birth Planning \u0026 Affirmation Bundle","description":"\u003ch1\u003eLabour \u0026amp; Birth Digital Bundle\u003c\/h1\u003e\n\u003cp\u003ePreparing for labour and birth can feel overwhelming - especially when you're trying to learn about your options, make decisions, and feel mentally prepared all at the same time.\u003c\/p\u003e\n\u003cp\u003eOur Labour \u0026amp; Birth Digital Bundle combines two of our most popular birth preparation resources to help you feel more informed, confident, and supported throughout your birth journey.\u003c\/p\u003e\n\u003cp\u003eInside, you'll find a comprehensive Birth Plan Guide \u0026amp; Template alongside our Birth \u0026amp; Labour Affirmation Cards, giving you both the practical information and emotional support tools many parents wish they had before labour begins.\u003c\/p\u003e\n\u003cp\u003eThe Birth Plan Guide helps you explore your options and preferences through a detailed 33-page walkthrough and printable birth plan template, while the affirmation cards provide encouragement, grounding, and practical support suggestions for both the birthing person and their support team.\u003c\/p\u003e\n\u003cp\u003eTogether, these resources are designed to help you prepare for labour in a way that feels informed, intentional, and aligned with what matters most to you.\u003c\/p\u003e\n\u003ch2\u003eWhat's included\u003c\/h2\u003e\n\u003ch3\u003eBirth Plan Guide \u0026amp; Template\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003ePrintable birth plan template\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e33-page guided walkthrough\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLabour position cheat sheets\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eLabour reminders and prompts\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eDesigned for both digital use and home printing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eBirth \u0026amp; Labour Affirmation Cards\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eBirth affirmation cards for the birthing person\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBirth partner\/support person cards with practical labour support guidance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eGuide on how to use the cards during labour and birth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ePrintable or digital format\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003ePerfect for\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eFirst-time parents\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBirth partner preparation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eVBAC preparation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHospital bag preparation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eChildbirth education alongside antenatal classes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAnyone wanting to feel more informed, confident, and supported before labour\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eDigital delivery\u003c\/h2\u003e\n\u003cp\u003eThis is a digital product bundle. After your purchase is complete, you'll receive an email with links to download your files.\u003c\/p\u003e\n\u003cp\u003eYou can use the resources digitally on your phone, tablet, or computer, or print them at home or through a professional printing service.\u003c\/p\u003e\n\u003cp\u003eNo physical product will be shipped.\u003c\/p\u003e\n\u003ch2\u003ePlease note\u003c\/h2\u003e\n\u003cp\u003eDisclaimer: These resources are for informational purposes only and do not replace medical advice, diagnosis, or care. While we have included sources throughout the Birth Plan Guide, we recommend discussing any decisions regarding your pregnancy, labour, birth, or postpartum care with your healthcare provider.\u003c\/p\u003e","brand":"The Birth Store","offers":[{"title":"Default Title","offer_id":46933448851645,"sku":null,"price":13.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/birth-planning-affirmation-bundle-5977658.png?v=1781543526"},{"product_id":"postpartum-affirmation-cards-copy","title":"The Complete Affirmation Bundle","description":"\u003ch1\u003eThe Birth \u0026amp; Beyond Affirmation Bundle\u003c\/h1\u003e\n\u003cp\u003eBirth and postpartum are two of the most transformative experiences you'll ever move through - both powerful, intense, beautiful, and at times overwhelming.\u003c\/p\u003e\n\u003cp\u003eThe Birth \u0026amp; Beyond Affirmation Bundle combines our Birth \u0026amp; Labour Affirmation Cards and Postpartum Affirmation Cards, providing support through both labour and the early weeks and months of motherhood.\u003c\/p\u003e\n\u003cp\u003eDesigned for both the birth parent and their support person, these affirmation decks offer encouragement, grounding, practical guidance, and gentle reminders during two of life's biggest transitions.\u003c\/p\u003e\n\u003cp\u003eThe birth affirmations are designed to support you through labour by helping you stay focused, connected to your body, and supported through the intensity of birth. The postpartum affirmations continue that support beyond birth, acknowledging the realities of recovery, adjustment, identity shifts, and caring for a new baby.\u003c\/p\u003e\n\u003cp\u003eBoth decks include dedicated partner\/support person cards that offer clear, practical ways to provide meaningful support. From advocacy and reassurance during labour, to sharing the physical and mental load during postpartum, these cards help support people understand how to show up when it matters most.\u003c\/p\u003e\n\u003cp\u003eFor many families, these cards become an easy way to communicate needs, open conversations, and create moments of connection without needing to find the right words in the moment.\u003c\/p\u003e\n\u003cp\u003eIf you don't have a close support person, both affirmation decks can be used independently. Simply set aside the partner cards and use the birth parent affirmations on their own.\u003c\/p\u003e\n\u003cp\u003eThese cards are suitable for all birth settings and experiences and are written to be trauma-aware, non-judgemental, and supportive of a wide range of journeys into parenthood.\u003c\/p\u003e\n\u003ch2\u003eWhat's included\u003c\/h2\u003e\n\u003ch3\u003eBirth \u0026amp; Labour Affirmation Cards\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eBirth affirmation cards for the birthing person\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBirth partner\/support person cards with practical, in-labour guidance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eA short guide on how to use the cards during labour and birth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003ePostpartum Affirmation Cards\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003ePostpartum affirmation cards for the birth parent\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ePartner\/support person cards with practical and emotional postpartum guidance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eA short guide on how to use the cards during the postpartum period\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003ePerfect for\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eFirst-time parents\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBirth partner preparation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003ePregnancy preparation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eHospital bag preparation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBaby shower gifts\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eParents wanting support through both birth and postpartum\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAnyone looking for gentle encouragement, practical support, and meaningful connection during the transition into parenthood\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eDigital delivery\u003c\/h2\u003e\n\u003cp\u003eThis is a digital product bundle. After your purchase is complete, you'll receive an email with links to download your files.\u003c\/p\u003e\n\u003cp\u003eYou can print the cards at home, have them professionally printed, or use them digitally on your phone, tablet, or computer.\u003c\/p\u003e\n\u003cp\u003eNo physical product will be shipped.\u003c\/p\u003e","brand":"The Birth Store","offers":[{"title":"Default Title","offer_id":46933460287677,"sku":null,"price":5.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0527\/3393\/5805\/files\/the-complete-affirmation-bundle-4429884.png?v=1781543527"}],"url":"https:\/\/www.thebirthstore.com.au\/collections\/labour10.oembed","provider":"The Birth Store","version":"1.0","type":"link"}